Start a live broadcast on Instagram Utilizing Instagram for go live broadcasts has become more and more popular amongst individuals who want to interact with their own followers instantaneously. Instagram Live offers a functionality permits people to stream live videos that can be viewed by their own viewers at that instant. Several influencers, brands, and celebrities have embraced IG's live option to engage with their own supporters more intimately basis. Think about utilizing IG Live for sharing unique content and building a deeper connection with your own followers.